We work with various partners across India to build, pilot, and evaluate services informed by our lab setting in Gujarat and other work around the world.

  • IFFCO-Kisan is a mobile phone advisory service offered in partnership with a Telco which now reaches more than 3.5 million farmers across 19 states and offers information customized by agro-climatic zone. They asked PAD to analyze their data for pick-up rates, listening duration, and churn to motivate the design of pilots aimed at improving the product and deepening their engagement with farmers.
  • Agrostar, an agricultural input supply firm that operates through mobile-based sales, is working with PAD to pilot a service to 6,000 of their clients to gauge impact on lead creation and sales.
  • Together with the Government of Odisha and the International Rice Research Institute, PAD is advising on the design and roll out of a service for rice farmers across the state of Odisha with ambitions of reaching 1 million farmers. 


Learn more about the PAD lab setting in Gujarat that informs our approach to these partnerships.